Don’t you think it’s time to take it to your competition? Do you want to be part of the Facebook generation? Do you wish to out-campaign them once and for all? You’re going to need to put in some effort and find the right information.
Before you begin to use Facebook for marketing, consider if you really have the time to pull it off. You’ll need someone to post at least once per day, and then you’ll need to include other features such as a Promotions tab or polls. The only way to profit through a campaign such as this is with constantly updated content, but do you have the time?
If you’re having trouble gaining followers, you can offer a sweepstakes in return for their “Like”. Just place the sweepstakes in a tab on your company’s page and have them fill it out with their email address, specifying that only those who Like your page will be eligible for the contest.
Consider Facebook as a good way to share your content. Facebook does not only relate to everyday chit chat, but it is also an important content format. Treat it as a marketing medium. Create good blog posts, and promote them across the web so you drive traffic to your Facebook site. Traffic volume to Facebook pages tend to be quite high!
Try using custom tabs on your Facebook page. When you first create your business Facebook page, you’ll have general tabs like the Wall and Info tabs. Try extending your capabilities by creating your own custom tabs. Some businesses have tabs that contain links to various kinds of content like products, newsletters, and ongoing contests.
A fan base is something that you will want to expand as much as possible. This means you ought not spend lots of money on product promotion until you garner no less than 5,000 fans. If you have that may fans, you can see some real success.
Try buying Facebook ads. You are able to customize your ad so that only one gender or a certain age group can see it. If you have a budget, do as much as you want. Additionally, you don’t have to make a commitment that’s long-term. You can take the ad off whenever you want to.
Offer something in exchange for signing up on your Facebook page. Having visitors register on your page lets you engage them in ongoing dialogue about your business. Offering them something, such as an entry in a sweepstakes, makes them more likely to register on your page and provide your business with valuable leads.
Use photos in every Facebook update that you do. People love looking at photos on Facebook. The more visual a post is, the better chance it has of actually becoming a bit viral. So don’t let any opportunity to get visual pass you by, even if your trying to get a post out quickly. Take the time to make it visually great.
The competition should now be quaking in their boots. You can help them understand the way to success now! Use the important tips you learned today to help you in your marketing endeavors.